If you’re looking for love this Valentine’s Day you may want to take a closer look at your green habits. Timberland’s 2012 Eco-Love Survey shows that if you happen to be a fella, the more green traits you possess, the more attractive you are to women. However, the survey also showed that women flip-flop about green habits.
The survey also shows that men are also more attracted to the opposite sex when they’re green-minded, but not in such a significant way. For example, a full 56% of all women surveyed said they were likely to question dating someone with anti-environmental behaviors versus only 47% of men who said the same.
Other juicy bits from this survey:
- Women hate men who litter. While many women also didn’t like guys who fail to recycle or guys who leave lights on, littering was by far the biggest sin for women.
- Women are 47% more likely than men to think people who spend time volunteering for environmental causes are attractive.
- Women are 17% more likely than men to find people who practice eco-minded behaviors around the house attractive.
- Men (58%) and women (56%) both said they were more attracted to mates who enjoy spending time in nature. In fact, almost 60% of men and women said the most ideal way to meet someone was while out and about in nature.
- Both genders like mates who consider the eco-impact of their purchases, but this habit was less significant than many other green habits.
As for the perfect eco-date, here’s what folks said would be ideal (or not so ideal):
- Going on an outdoor adventure (e.g., hiking, walking in the park, etc.) 54%
- Dining at a restaurant that serves locally grown and/or organic food 31%
- Participating in projects to improve the environment (e.g., planting trees, joining nature
- conservation projects, etc.) 23%
- Volunteering to clean up a public place 21%
The oddest point of this survey, in my opinion, was that although women claim to be more attracted to eco-minded men, women were not as tolerant when it came to more extreme eco-behaviors.
Many women said if their date insisted they order environmentally responsible food options it would turn them off. 52% of women said they’d be annoyed if their date showed up on a bike vs. in a car. Women also said they weren’t fond of dates bringing reusable take-out containers or tableware to a restaurant or dates who always stop to pick up litter. Come on ladies – make up your mind!
In general, men were more tolerant of the above eco-behaviors on a date. Score for the fellas!
Do you look for eco-traits in a date – or did you before you partnered up?
Image by plrang via sxc.